Don McNeill's "Breakfast Club"
1945
[From "Twenty
Years of Corn"]
| The war bonds
Breakfast Club sold ($7 million), the crowds it drew (65,000 with 200,000 turned
away), and the stunts pulled on a two-week Eastern tour made radio history. In
Radio City the audiences were five times greater than any other daytime broadcast.
In Richmond a woman offered $50 for a Breakfast Club ticket, but there were no
takers. The 12th anniversary show from Sheboygan sold $621,250 more in 7th War Loan Bonds. Earlier, Don signed a new five-year contract. In September, Philco Corporation became sponsor of the fourth quarter hour. October 27th marked the last Saturday broadcast as the show went on a five-day-a-week schedule. Following Walter Blaufuss' death, Eddie Ballantine became maestro and Cliff Petersen, producer. |
| Right: The McNeill family in the old home town of Sheboygan. Left to right: Kay, Don. Jr., Harry T., Tom, Don, Mrs. Harry T. McNeill and Bob. |  |
Return to the "Twenty Years of Corn" index
Comments or suggestions? click here to send them to Rich Samuels